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OUR WORK / 04

Blagapro.

From the club to the workshop.

18 months of design and development connecting club stores, product customisation, artwork preparation and textile production. Six software components support orders, approvals and workshop machines.

Blagapro — Website mockup
BlagaproWebsite mockup
25people trained at BlagaproSupporting the teams

THE CONTEXT

From the online shop to the workshop.

A year and a half of design, development and support.

Blagapro Hub and Shops, two custom WordPress / WooCommerce modules, connect with Pictor, BAT and Transmit applications and a Raspberry Pi connector. Six components supporting one business journey.

Customise a product, manage a club’s earnings, approve artwork, prepare an order and send its files to the machine: each tool serves a specific step. The assignment also covers scoping, server operations and training 25 people.

The Blagapro concept on video

The client’s context, in numbers.

licence holders
+150 000
product references
+40 000
organisations
+2 200

01 · Scoping

Scope several connected workflows.

From the buying journey to the operator’s actions, the scope follows each team’s work.

A shared framework for six components

Journeys, customisation rules, roles and data exchanges were documented. The specification connects commerce, club managers, designers and workshop needs to guide 18 months of delivery.

  • Purchasing journeys
  • Customisation rules
  • Roles & approvals
  • Data exchanges

02 · E-commerce

Customise. Calculate. Order.

Blagapro Hub extends WooCommerce with rules specific to customised products.

The public Blagapro catalogue and clothing categories, displayed on a desktop computer.
The catalogue, for shoppers.Product categories in the Blagapro store.
The Blagapro equestrian shop with equipment for riders and horses, displayed on an AZERTY laptop.
The equestrian shop, for riders.Rider and horse equipment in the online shop.

WEB / ONLINE STORE

A store built around clubs

Catalogue, club stores, product variants and customisation options. Attributes selected on a product page carry through to the basket and order to support subsequent processing.

E-COMMERCE / PRICING

Prices that follow the configuration

Fixed, per-unit and percentage surcharges, with quantity-based discounts. Related-product quantities can be grouped to select the correct pricing tier, including men’s, women’s and children’s variants.

E-COMMERCE / BUSINESS RULES

The right quantities at checkout

Minimum and maximum quantities, pack-size rules and attribute quantity tables. Conditional options, mobile price summaries, technical sheets and shipping estimates complete the journey.

E-COMMERCE / ADMINISTRATION

An editable catalogue

Cost and discount-tier settings, product configuration import and export, category-specific content and targeted related-product synchronisation. A Cloudflare purge tool supports cache management.

03 · Clubs

Each club can track its activity.

Blagapro Shops gives managers a dedicated space for sales and revenue shares.

CLUBS / ACCESS

Members, managers & stores

Users are assigned to a store and role, with global or custom manager discounts and Sellerie purchases attributed to a selected store. Settings also control visibility of this offering by club.

CLUBS / REVENUE SHARES

Revenue shares by period

Eligible quarterly sales and revenue-share tiers are calculated. Managers can request store credit or a bank transfer with supporting documents; administration can approve or reject requests.

CLUBS / TRANSACTIONS

A traceable balance and history

Sales, members, revenue shares and transactions are tracked. Store credit is applied at checkout and debited on payment. Notifications, exports and migration tools cover legacy balances, coupons and rates.

04 · Artwork

From the brief to approved artwork.

Pictor organises artwork collaboration. BAT prepares visual product variants.

ARTWORK / PICTOR

Pictor: an actionable brief

Projects include an assigned provider, media, dimensions, a colour chart and associated files. Workspaces bring together pending work, proposals awaiting review and completed projects.

ARTWORK / APPROVAL

Versioned proposals

Proposals and attachments, decision comments, acceptance or rejection and notifications. Each proposal has a version; approval closes the project while recording who made the decision and when.

ARTWORK / GENERATION

BAT: product visuals generated in batches

Products and colours are selected and marking areas defined, then logos are positioned using size, coordinates and rotation. Images are generated in batches and packaged into a ZIP archive with configurable folder organisation.

05 · Orders

Transmit follows the work.

Checks, receipt, production, shipping and returns have dedicated workflows.

The Transmit interface for managing a Blagapro order, displayed on a laptop with an AZERTY keyboard.
The order, in one workspace.Order-management interface mockup.

WEB APPLICATION / OPERATIONS

An order with its full context

Customer details, addresses, products, customisations, discounts, shipments and linked orders are brought together. Internal notes, important information, history and barcodes support each order.

PRODUCTION / ORGANISATION

Workflows shaped around the workshop

Teams take ownership of orders, check received items and group work by store and marking technique. Production groups are processed separately, supported by versioned PDF production documents.

LOGISTICS / SHIPPING

Prepare shipping and returns

Shipping dates are calculated from products, orders can be split by lead time and shipments are tracked. Tools include outbound and return Colissimo labels and local printing.

OPERATIONS / SUPPORT

Handle exceptions and after-sales

Incidents are linked to orders and products, with follow-up orders, refunds or store credit according to the selected resolution. Tickets, replies, attachments and notifications support team follow-up.

INTEGRATION / DATA EXCHANGE

Source-specific integrations

Scheduled imports from multiple WooCommerce sources map attributes, stores and product references, with statuses sent back to the store. Settings define active sources, retrieval periods and statuses.

06 · Machines

Files reach the machine.

Transmit Connector links the management application to compatible USB production equipment.

INTEGRATION / HARDWARE

A Raspberry Pi connector

A Raspberry Pi emulates a USB drive recognised by the machine. The connector retrieves files assigned from Transmit and exposes them through FAT32 storage, connecting the Web tool to the equipment’s workflow.

WORKSHOP / DEVICES

Send files to the right workstation

Devices are managed by technology and user, with order files sent to a selected workstation and assignment history retained. The console shows online or offline status based on the latest check-ins.

CONNECTOR / AUTOMATION

Install, retrieve, refresh

A device-specific installation script, startup services and timers, archive retrieval and USB storage refresh. Availability checks and file assignments remain connected to Transmit.

Embroidery-device management in Transmit: machines and online or offline status, displayed on an AZERTY laptop.
Tracking in the application.Transmit device-management mockup.
Illustrative view of the embroidery machine with the small Transmit Connector 1 enclosure beside the screen support.
Connector linked to embroidery machines and printers
The connection in the workshop.Illustrative scene based on the project’s embroidery machine.

07 · Managed IT

Support ongoing operations.

The assignment extends to everyday operation of the tools.

INFRASTRUCTURE / OPERATIONS

The project environment

Server administration and management, with support for operations and changes. The software scope also includes scheduled imports, file processing and artwork resource storage.

08 · Training

Hand the tools over to teams.

25 people trained on workflows developed for Blagapro.

SUPPORT / KNOWLEDGE TRANSFER

From features to daily work

Training covers order management, artwork workflows, preparation and production tracking. The handover connects screens to each team’s roles and operations.

Explore further.

The Blagapro catalogue (opens in a new tab)

Official website · products and expertise